The Future Of Protein Shakes
Renowned wellness influencer and entrepreneur Kelsi Boocock launches Shnack, a plant-based protein shake that brings together flavour, sustainability, and convenience - one can at a time.
In a world where convenience often comes at the cost of nutrition and sustainability, Shnack is turning the tide. As the first canned, plant-based protein shake in the world, Shnack brings together flavour, health, and eco-consciousness in one revolutionary product. Launched by Kelsi Boocock, known for her health and wellness brand Healthy Kelsi, Shnack has become an instant success - within its first month, this innovative drink reached an impressive 2 million people on social media.
The inspiration for Shnack came directly from Kelsi’s own experiences. Growing up as a competitive swimmer and now navigating life as a wellness advocate and busy professional, Kelsi noticed a gap in the market for nutritious ready-to-drink options that align with modern dietary needs. Teaming up with like-minded co-founders they created Shnack, a clean, delicious, and convenient source of plant-based protein designed for people on the go.
Each can of Shnack is packed with 17 grams of high-quality, plant-based protein, offering a satisfying energy boost without added sugars or unnecessary additives. Crafted in New Zealand, Shnack’s three indulgent flavours - Vanilla Latte, Salted Caramel, and Chocolate Brownie - make it a standout choice for anyone seeking a nutritious snack that doesn’t compromise on taste. Whether fuelling up post-workout, seeking a midafternoon pick-me-up at the office, or wanting something quick and nourishing during a busy day, Shnack fits seamlessly into any lifestyle.
Shnack isn’t just about personal health - it’s also about planetary well-being. By choosing aluminium cans, Shnack embraces one of the most sustainable packaging options available. Aluminium is endlessly recyclable, with 75% of all aluminium ever created still in use today. This choice significantly reduces the brand’s environmental footprint compared to single-use plastics. Beyond packaging, Shnack’s plant-based ingredients, such as pea protein and New Zealand oat milk, support a more sustainable food system by requiring fewer resources than traditional animal-based proteins. The small-batch production method further reflects a commitment to reducing waste and energy consumption while ensuring every can delivers exceptional flavour and quality.
Available online and at supermarkets nationwide, Shnack is the perfect companion for anyone seeking a snack that’s as good for the planet as it is for the body. With its blend of convenience, nutrition, and sustainability, Shnack is raising the bar for what it means to snack smarter.